Various people pointed me to this, and they said they found it creepy. I think it’s cool. Homer Simpson rendered as a “real” human!
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If you’ve never seen the short film Powers of Ten, now is the time. OK, it’s from 1977, so our understanding of things at either end of the spectrum has changed. But it’s narrated by Morgan Freeman — and it’s way cool. As is The Simpsons version.
’Pong and I have just let The Simpsons Movie and Burger King absorb an hour of our valuable attention in exchange for turning us into yellow-skinned characters. Simpsonize Me is a promotional tool for the film, but one which gives you a toy to play with — the ability to turn your photos into characters from The Simpsons — in exchange for a bit of brand reinforcement.
I reckon this is how “interactive advertising” has to work. A fair exchange of value. As opposed to Audi’s over-produced self-indulgent wank, where they get your psychometric profile and you get — well, nothing.
The question now, of course: How good a match for me is the character I’ve made? Comments?
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