I’ve just read an article which used “problematised” as a verb. Apart from causing me to stumble and have to re-read the whole sentence, this uncommon word illustrates perfectly the problem with so much “educated” writing. And with journalism.

Discussing this on Twitter earlier this afternoon, I said I’d save the writer from further embarrassment. And the editor. But I’ve changed my mind, because I’m going to pull them into this conversation.

The author is Jeff Sparrow. The editing is by newmatilda.com. And the article is certainly something I’m interested in understanding: The Golden Age Of Publishing is an essay on the challenges facing publishers as we move into the digital era.

Here’s the whole paragraph:

That’s why the glory days of the press coincided with the long boom after the Second World War, a time of relative economic and social stability, in which Keynesianism explicitly validated public works and the public sphere. Since then, however, the turn back to marketisation that reached its zenith with neo-liberalism has problematised, more and more explicitly, the very notion of a public. In the idealised free market, there is, as Margaret Thatcher famously explained, no such thing as society — there’s simply an aggregation of competing individuals. In the midst of that fragmentation, the old newspaper model no longer makes sense.

“Problematised”? I’d never seen the word before! I thought it might mean “position as a problem” or something like “assert it’s a problem rather than a benefit”. But no.

So what the hell is this about?

The Macquarie Dictionary tells me:

problematise (say ‘probluhmuhtuyz)
verb (t) (problematised, problematising) to expose and analyse problems in (something previously assumed to be without problems): to problematise the current assumptions.

So that core phrase about problematising the notion of the public — and I feel dirty even typing that! — might perhaps go something like this:

But since then we’ve turned back to the market as our solution [saviour?], a process that reached its peak in neo-liberalism. This process has, ever more explicitly, exposed problems with the very notion of a unified “public” that we hadn’t realised before.

Now I don’t know whether that gets the emphasis right. If I were the editor, I’d run those suggested changes past the author to make sure we’re conveying the right nuances.

But that’s the problem. I’m a well-read, intelligent middle-aged person with a tertiary education and a keen interest in the subject matter. If I can’t be sure I’ve understood the author’s intent, then what chance does anyone else have?

Who are the author and editor at newmatilda.com expecting to communicate with?

I think there’s two issues here: assumed cultural literacy, and the role of the writer.

The concept of cultural literacy was coined or at least promoted by E D Hirsch Jr. As Wikipedia puts it:

Cultural literacy is the ability to converse fluently in the idioms, allusions and informal content which creates and constitutes a dominant culture. From being familiar with street signs to knowing historical references to understanding the most recent slang, literacy demands interaction with the culture and reflection of it.

Take a daily newspaper. To be culturally literate — and this is my rough paraphrase — you need to understand all of the words and phrases used in the front-page stories that are presented without explanation.

Let’s say there’s a story about the Prime Minister reshuffling the front bench. You need to know that “front bench” means the cabinet, and that the cabinet consists of the government’s ministers. You need to know the power relationship between PM and cabinet. You need to know that cabinet positions are often granted as rewards for service rather than being based on competence. None of this is explained in the story. It’s assumed you’ll already know.

If it’s a story about the Bombers, it’s assumed you already know that that’s the nickname of the Essendon Football Club in Melbourne, and that they’re an Australian Rules Football team rather than part of the Australian Rugby League. Indeed, the abbreviation “AFL” will be used without explanation, as will team members’ nicknames and various aspects of the game’s rules.

And yet most people are excluded from the political story because they don’t know the nuances. As I’ve written elsewhere:

Most people couldn’t identify a front bench, government or opposition. Most don’t even know what a front bench is. In the late 1980s I did a vox pop in Adelaide’s Rundle Mall for ABC Radio. The question: “There’s just been a state cabinet reshuffle. Can you name any cabinet members, old or new?” 80% didn’t know what a “cabinet” was. “Oh like John Howard, you mean?” asked one. Well, kinda. Just a different parliament and (then) a different side.

And I’d be excluded from the football story. I just had to look up “Bombers” to see which club that is. Sports journalists are particularly bad at understanding cultural literacy issues. If you’re not already into a sport, where do you start? Because the news stories give you no clues.

In just that single paragraph of the newmatilda.com story, “Keynesianism” is presented as a given, and “zenith” is used rather than the everyday “peak”.

I studied computing science and linguistics, not economics or media studies. I know that Keynes was an important economist because… something. But give me a chance! At least give me a sentence or two explaining his views of the “public” in the context of what you’re trying to explain to me.

My point here is about communicating clearly with your audience. What is newmatilda.com’s intended audience? Only people with a post-graduate education who already know that “problematised” has a particular meaning in post-grad analysis? That’s perfectly fine, but it seriously reduces the size of your audience — with obvious implications for your potential revenue.

I’d argue that there’s plenty of people interested in the history and future of the media, but only a small proportion of them are media studies or sociology post-grads.

My second point is that it’s the writer’s job to write clearly for their audience.

On Twitter, Barry Saunders said — and I’ll turn a series of tweets into prose — “Having spent time writing as an academic as well as for general audience, some words can’t be simplified. Sometimes you should just crack out a dictionary. If you understand the word ‘problematic’ [then 'problematised' is] really not a stretch.”

Sure. Sometimes there really is no alternative to a specialist’s specific jargon word. So when you use it, explain it. Or link to a definition. But if there is an everyday alternative, use it! Even if it takes a few more words or a re-phrasing.

In this case, though, I don’t think the specialist meaning of “problematised” is quite so obvious. Well-educated me got it wrong first time around. Surely I’m not alone.

Every reader who stumbles over a meaning… Every reader who makes a mistake in interpretation because they didn’t know a word’s special meaning in the special context… Every reader who’s forced to go to a dictionary or, more likely, doesn’t bother… Every one of them represents a failure of communication.

Every failure of communication is a failure of the writer, and of their editor whose job it is to massage the writer’s words for the audience.

[Photo: 135.365 Academics by Reilly Butler, used under a Creative Commons Attribution license.]

There’s so many of these links this time that I’ll publish them over the fold. I think I need to get over my fear of the link being published automatically without my checking them first, and my concern that my website won’t look nice if the first post is just a list of links.

Maybe I should just stick these Delicious-generated links in a sidebar? Or do you like having them in the main stream and RSS feed?

• INFOWAR vs. CORPORATIONS | Global Guerrillas: John Robb’s essay outlines a potential strategy for conducting infowar against corporations — most of which looks to me like it’d be illegal. I suppose that’s what war is about, eh? The comments stream is somewhat amusing.
• “Artists Should Be Compensated For Their Work” | QuestionCopyright.org: Nina Paley’s controversial-looking essay which posits that artists are not entitled to be paid for their art, only for their work. She’s using these and other terms in quite specific ways, so it’s worth reading carefully before passing judgement.
• Post-Medium Publishing | Paul Graham: In amongst the various current discussions of charging for news content online, Paul Graham makes an important point. “Consumers never really were paying for content, and publishers weren’t really selling it either. If the content was what they were selling, why has the price of books or music or movies always depended mostly on the format? Why didn’t better content cost more?”
• Americans on Tailored Advertising: DO NOT WANT | denialism blog: No, Americans do not want tailored advertising on the Internet, even less so when told how their activities are monitored to make it work.
• A Cold War Conundrum: The 1983 Soviet War Scare | Central Intelligence Agency: This eminently readable CIA monograph puts the Stanislav Petrov incident into perspective, explaining how and why the Soviet leadership feared a US first strike.
• The Man Who Prevented WWIII | DivineCaroline: In 1983, Stanislav Petrov was in charge of Soviet monitoring systems watching the US for signs of a nuclear first strike. One night he chose not to react to an alert, suspecting it was a false alarm. He was right, and a potential global nuclear exchange was avoided.
• The Fiction Generator | Wondermark: The Electro-Plasmic Hydrocephalic Genre-Fiction Generator 2000 makes writers’ chores a breeze!
• Against Transparency | The New Republic: This essay on the perils of some “open government” initiatives is a pleasantly nuanced read.
• Michael Wolff on Rupert Murdoch | vanityfair.com: Wolff wrote a biography of Murdoch, and presumably knows the man. My take on this fascinating article is that the old guy simply doesn't understand what’s happening online, perhaps because you can inoly understand the online world if you participate in it.
• The News Manual: A free resource for journalists, would-be journalists, educators and people interested in the media. It was developed from a three-volume book The News Manual, published with the help of UNESCO as a practical guide to people entering the profession and to support mid-career journalists wanting to improve their skills.
• Televising Court Proceedings | SSRN: A 1993 paper by Ian Ramsay, then of the University of Melbourne Law School, setting out the main arguments for and against televising the proceedings of courts, and suggests an experimental program to evaluate the arguments in practice.
• The Law of Defamation | Arts Law Centre of Australia: A good introductory overview of how Australia’s tough anti-defamation laws work.
• chiropractic – The Skeptic’s Dictionary: When I was pointed to this article critical of chiropractic, I noted that it used some fallacious arguments which Science itself would not permit. I’m tagging it as an example of the hypocrisy of some perhaps only a few?) bold defenders of Science because it may form the basis of a future post.
• 55 Twitter tips | SmartCompany: While many of these tips for business aren’t entirely new, it’s a reasonable-enough compilation.
• Captain Kirk has taken too much fucking LSD | DoseNation: A nice bit o’music editing by Fall On Your Sword.
• How to Publish a Magazine in a Day and a Half | Derek Powazek: Powazek published a photomag of images from Sydney’s dust storm, sourced from Flickr, without leaving his California base. This is a great step-by-step how-to.
• A history of the English marriage | Telegraph: It seems many of our current “norms” about marriage were invented by the Victorians.
• MoD “How to stop leaks” guide leaks | The Register: In a supreme act of irony, the UK’s Ministry of Defence document Defence Manual of Security has been leaked into Wikileaks. All 2300 pages.
• Twitter and the norm police | Woolly Days: Derek Barry sums up a recent discussion on Twitter, defamation and what constitutes “publication”. I’m tagging it because I want to respond at some point.
• Mash-up: A Short History of the Media Future | The Monthly: While perhaps not completely groundbreaking, this essay by John Birmingham is an excellent backgrounder on the issues facing traditional media companies.
• AUSTLANG: A new database of Australian indigenous languages, cross-linked to Google Maps.
• Uncle Bobby’s Wedding | myliblog: An American library was asked to remove or restrict access to a children’s book about gay relationships. The librarian wrote a detailed and well-reasoned response explaining why it stays.
• Guidelines for Secure Use of Social Media by Federal Departments and Agencies | Chief Information Officers Council: What it says. The first version of new rules for US federal agencies.
• Hyperconnectivity | Wikipedia: The term “hyperconnectivity” now has its own Wikipedia entry. Where’s mine?
• 99 Led Balloons: Social Media Blunders | digitalOZ: A nice list of classic social media traps for young players. A shame 90% of businesses entering the world of social media will end up making quite a few of them.
• The Moguls’ New Clothes | The Atlantic: There is much sense in this analysis of Big Media and how that Internet thing is changing everything.
• Eureka moments | The Economist: How the mobile phone became a key tool for third-world development.
• jQuery Carousel: This is the code that Jeff Waugh used for the rotating carousel of featured stories on the Crikey home page. He reckons he wouldn’t necessarily use it again. But this is my bookmark.

People have been asking whether I’m excited about my trip to Africa. To be perfectly honest, I’m not.

Or at least not yet.

Project TOTO is still too abstract. There’s no firm dates, there’s no clear itinerary and, from a project management point of view, no clearly defined goals. Not because the project isn’t happening or doesn’t have support or isn’t being planned properly, but simply because that detailed conversation with ActionAid Australia about priorities has yet to take place.

That conversation is scheduled for this coming Friday 12 June.

Meanwhile, I’ve had many, many things on my mind. Most of them are completely unrelated to Project TOTO. But all of them have conspired to make the last three weeks extremely stressful indeed.

That’s one reason why my last video diary was back on 21 May. That’s a screenshot at the top of this post. I’m looking tired, eh? And I’ve been even more stressed since.

It’s time to catch up. So, even though this is the Queen’s Birthday holiday, here’s a rambling update. With some pictures.

What can I confirm about Project TOTO today?

• The destination country is definitely Tanzania.
• I’ll be leaving some time in the next month, probably sooner.
• I’ll be in-country for a week.
• I’ll spend some time in ActionAid’s office in Dar es Salaam, but I’ll also be visiting some of their field projects — places like those in the photos. No running water. Dodgy electricity. But, I’m told, there’s decent mobile phone coverage in 70% of these rural villages.
• My goals will include setting up a “field blogging outpost” and also reporting on my experiences along the way.

That last point is causing a bit of stress.

One media release talked about a “live video outpost in the remote region, training the local community to use it”. That’s one hell of an ask.

Live video at Ustream quality, which is what I use for Stilgherrian Live, requires a 400 kilobit per second uplink. Even here in Sydney’s inner suburbs, that’s available only if you’ve got a hard-wired ADSL2+ or cable connection (typically a 1Mb/s uplink) or Telstra’s Next G mobile broadband tuned for HSUPA (ditto). None of the other mobile broadband providers can deliver.

In Tanzania, there’s 1Mb/s DSL in Dar es Salaam, but that’ll have a maximum uplink speed of 128kb/sec. If we’re lucky. Outside the city we’re essentially at dial-up speeds or worse, either on overloaded DSL or whatever data links the mobile carriers can provide.

Even the new Thuraya satellite phones (pictured) only deliver 9.6kb/s. Thuraya does have a laptop-sized data terminal which can deliver 144kb/s — but I’m getting conflicting reports about Dar es Salaam and the south of Tanzania being in their coverage area for data.

One reason I dropped the video diaries is that a 5-minute video can be more than 40Mb of data. Imagine uploading that over dodgy dial-up!

Time is a factor here.

Once I’ve thought about what to say, recorded the video, compressed it and uploaded it, that’s an hour out of my day. Is that the best use of my time when only 124 people have watched the first episode (as of today) compared with 2000+ reading the words?

(And consider that in the same period, more than 15,000 read my article Fisting Twitter and the birth of “trend fisting” — though they may have been looking for something slightly different.)

If I’m going to produce any worthwhile media out of Tanzania, something that isn’t the usual clichés, I’ll need time to reflect.

OK, I’m stressed about other things too. But I’m conscious that ActionAid is investing significant resources (for them) and trying something new (for them). ActionAid Australia, despite four decades of experience as Austcare, is now the new kid on the block. Doubtless they’re fearful of failure. As a result, so am I.

Very fearful.

Now a typical 500-word Crikey article takes an hour or two to write, as does a post like this if I’m preparing photos. A reflective, insightful essay or feature article can take half a day. A liveblog like Gonzo Twitter 1: Saturday Evening in Newtown unfolds in real time over a couple of hours, but you have to be relaxed and “in the zone” for it to work. Unreliable Bangkok 3: Bureaucracy was based on an entire day’s experiences, and only emerged weeks later.

What if there’s so many things happening that the Muse is not with me?

That’s why TV sports coverage is so banal. The swimmer has just exerted himself to the utmost and broken the 400m record. He’s barely emerged from the pool. The adrenalin is surging through his brain. And yet we stick a microphone into his face and expect him to say something meaningful. There’s a reason the Australian Institute of Sport trains its athletes to have the clichés ready, and a reason those clichés — and only those clichés — roll out.

How will I balance the demands of producing this sort of material with, you know, “setting up a live video outpost in the remote region, training the local community to use it”?

What if I get to a remote village and discover that I’ve forgotten some key component? It’s not like I can just nip down the shop!

How will I avoid being yet another white bloke rolling into town telling the locals what to do?

There.

That’s all out of my system now. While the non-TOTO stresses have not subsided, at least I feel that I’ve accomplished something today. And now I can take a break and tackle my presentation for the SoGiKII Law, Communication Technologies and Culture Conference.

Which is tomorrow.

But starting tomorrow I’ll try to gradually shift into a regular daily pattern of posting photos and writing. Wish me luck. And perhaps ask me questions and stuff that I can answer in future posts.

[Photos: Tanzanian village photos courtesy ActionAid Australia. All rights reserved.]

• The Age of the Essay | Paul Graham: This essay dates from 2004, but it’s still valid. The essay, the kind that’s about exploring an issue, is a natural form of writing online. Plus I like his comments about disobedience and creativity.
• GLAM | Wikimedia Australia: One for your diaries! A little conference called “Galleries, Libraries, Archives, Museums & Wikimedia: Finding the common ground” at the Australian War Memorial, Canberra, 6-7 August 2009. Hosted by Wikimedia Australia, with discussions on four themes: Education, Technology, Business, Law. To be opened by Senator Kate Lundy, Senator for the ACT.
• That 180ms is the bane of my life: Network engineer Glen Turner explains why the 180 milliseconds it takes for Internet data to cross the Pacific causes problems. “You’ve got to realise that Australia is almost unique in being a long way from the centre of gravity of its language. Broadly, almost all German-speakers live in Germany, whereas a tiny proportion of English-speakers live in Australia. That has an effect on Internet traffic. Most Internet traffic in Germany stays within Germany. Most Internet traffic in Australia goes offshore.”
• One thing PC users can do that Mac users can’t…: Crude but effective.
• Media and Brand Supremacy: Why the New Media Brand Could Be Nike | The Huffington Post: Heidi Sinclair notes that individual journalists and commentators are sometimes bigger news brands than the outlets they work for. There’s plenty here which meshes with my complains that some folks don’t separate the content (“news”) from the container (“newspapers”).
• texts from last night: A scarily funny collection of people’s (allegedly) drunken text messages. Don’t click through unless you’ve got plenty of time to spare.
• Death in Birth – Where Life’s Start Is a Deadly Risk | NYTimes.com: The first of three articles on efforts to lower the death rate in Tanzania. Excellent timing, given Project TOTO. Challenging to read, however
• The Angelina Factor | Bitchy Jones’ Diary: A ranty article which, in language which may be confronting for some, explores the social and psycho-sexual issues around the idea that Angelina Jolie is universally sexually attractive. Just for the record, I do not find her the least bit attractive.
• Rethinking the Global Money Supply: Scientific American: China has proposed that the world move to a more symmetrical monetary system, in which nations peg their currencies to a representative basket of others rather than to the US dollar alone. The article includes a little history, too.
• “We did not know that child abuse was a crime,”says retired Catholic archbishop | the freethinker: The retired Catholic Archbishop of Milwaukee, Rembert G Weakland, says “We all considered sexual abuse of minors as a moral evil, but had no understanding of its criminal nature… [I] Accepted naively the common view that it was not necessary to worry about the effects on the youngsters: either they would not remember or they would ‘grow out of it’.” WTF?
• Comedy Thrives in Times of Despair | Spiegel Online: Monty Python’s Michael Palin on what the financial crisis is a boon for comics, and the perils of political correctness.
• Hello Africa | Vimeo: A 42-minute documentary about mobile phone culture in Africa.
• Shell On Trial | newmatilda.com: Next week, Shell will appear before a US federal court on charges of torture, extra-judicial killing and crimes against humanity for incidents which took place in the Niger Delta. Will it be the first multinational found guilty of human rights abuses?
• Genital warts take Shoaib out of Twenty20 World Cup | ABC News: There was a time when someone’s medical history was considered private, even if they played sports professionally. Personally, I reckon the specific of Shoaib’s medical problem are none of anyone else’s business.
• PlugComputer Community: The developer community for Marvell’s Plug Computer.
• Plugging In $40 Computers | NYTimes.com: Marvell Technology Group has created a “plug computer”. A tiny plastic box you plug into an electric outlet. No display, but Gigabit Ethernet and a USB. Inside is a 1.2GHz processor running Linux, 512MB RAM and 512MB Flash memory. US$99 today, probably under US$40 in two years.
• Misguided middle-class moaners | BusinessDay: Ross Gittins explodes a few myths about Australia, class, taxation and social welfare.

• Australia 2020: Government Response: A year after the event which seemed so important at the time, we finally have the government’s response.
• Developments in internet filtering technologies and other measures for promoting online safety | ACMA: The second of ACMA’s three annual reports on “developments in internet filtering technologies and other safety initiatives to protect consumers, including minors, who access content on the internet”.
• The Full Story: “The Full Story is a media and information release portal where individuals and organisations can post breaking news, publicity, information or their side of the story on issues of local or national importance — free, as it happens, unedited and in full.”
• Internet-Age Writing Syllabus and Course Overview | McSweeney’s Internet Tendency: “Course Description: As print takes its place alongside smoke signals, cuneiform, and hollering, there has emerged a new literary age, one in which writers no longer need to feel encumbered by the paper cuts, reading, and excessive use of words traditionally associated with the writing trade. Writing for Nonreaders in the Postprint Era focuses on the creation of short-form prose that is not intended to be reproduced on pulp fibers.”
• NBN Luddites will be proven wrong | BuddeBlog: Analyst Paul Budde with another thoughtful piece.
• RedR Australia: This organisation provides training for people working in overseas aid and disaster relief, covering everything from logistics to personal protection. Yes, there is a reason this is being bookmarked, but it’s secret.
• Swine flu: Twitter’s power to misinform | Net Effect: Once more, the usual human trait of passing on information which may or may not be true is blamed on Twitter, not on the humans. Fail.

That well-respected and mostly-respectable renaissance woman Kate Carruthers has asked me (and four others) this: “And how do YOU decide how/what/when to blog?” Good question, Kate.

Actually, why do I blog at all?

I have four answers, and they overlap.

1. Because I can. I enjoy writing. Sometimes other people seem to enjoy it too, even to the point of paying me money. I gives me pleasure, and I can do it while sipping wine at my local pub. Unlike masturbation.

When I’m writing for pleasure I tend to produce observational essays like Saturday Night at The Duke and Burnt out sofa, burnt out life, or satire like The Inaugural Paul Neil Milne Johnstone Award goes to….

I usually write this material because some vivid observation kicked it off and, after a not-too-long gap, I found a spare hour or two to record the words.

2. Because it helps me understand. When thoughts have been tumbling around in my tumbling mind like so many damp underpants and unmatched socks, essays like Winter Solstice Meditation and Disconnected from Nature help me find the centre. When I’m trying to figure out how to deal with a professional situation, essays emerge like Scaring the shit out of clients and Is it really so wrong to mix business and politics (and religion)?.

Sometimes, though, I just want to join the rest of the human mass and record my personal reactions to major events — like Australia Day in Are you proud of your culture?, mass murder in The Ghost of Cho Seung-hui, or like The compulsory “Sorry Day” post or The Compulsory 9/11 Post.

When I write this material, it’s usually either early in the morning when it’s quiet, or at dusk when the world is winding down for the day. I’ll tentatively put a few words on screen, maybe even a few sentences — then wander around the house, make a cup of tea, play with the cats, walk to the corner shop because I’ve run out of milk, stare at the sky, write another few words, poke at them for a minute or two and repeat and repeat and repeat until it starts taking some sort of shape. Every now and then there’ll be a flash of insight and I’ll blast out half a dozen coherent paragraphs in one burst — then wander around the house, make a cup of tea etc.

I’ll tumble around that loop dozens of times, maybe even putting writing on hold a day or two, until suddenly PING! The essay drops out in a warm crisp burst of lemon freshness.

3. Because it helps me remember. Like Kate, I’ll record interesting quotes, links and observations for later use. I put them into the blog in case they’re of value to anyone else.

4. Because it’s my duty. Somehow, despite my best self-indulgent contributions to long-term brain damage, I’ve ended up with a capable mind which can analyse the world and communicate. Since I’m not one of the breeders whose role is to pass on their genetics, I figure it’s my role to pass on memetics. I do actually think it’s important that my eccentric worldview is recorded for posterity — if only so future humans can point and say, “Stilgherrian was just so wrong, and we must never make that mistake again!”

Umberto Eco (pictured) explained this better than I ever could in the preface to the US edition of Travels in Hyperreality:

There is another reason why I write these things. I believe it is my political duty… In the United States politics is a profession, whereas in Europe is it a right and a duty. Perhaps we make too much of it, and use it badly; but each of us feels the moral obligation to be involved in some way. My way of being involved in politics consists of telling others how I see daily life, political events, the language of the mass media, sometimes the way I look at a movie…

Perhaps I have written these things, and go on writing similar things, for other reasons. I am anxious, insecure, and always afraid of being wrong. What is worse, I am always afraid that the person who says I am wrong is better than I am. I need to check quickly the ideas that come into my head… That is why I like to write for the newspapers, to reread myself the next day, and to read the reactions of others. A difficult game, because it does not always consist of being reassured when you meet with agreement and having doubts when you are faced with dissent… Sometimes you have to speak because you feel the moral obligation to say something…

As Eco uses newspapers, I use a blog. I continue to write pieces on censorship and journalism, as well as more philosophical pieces like Post 801: Kill the Hallucinating Goldfish and Stay alert, ye nameless, toiling animals and “Let’s just write that down…”.

As I said, these four reasons overlap.

An essay like Anzac Day Rememberings is observational, political and personal all in one. I don’t think about the categories when I write. I simply write when I have the passion. Or when Crikey has commissioned something — though that’s usually within my passion-zone anyway.

I should also mention that I draft and re-draft many times. I read everything aloud so I can refine the rhythms. I polish each sentence until I’m happy. And before hitting “Publish”, I usually take a shower or a walk or otherwise take a break so my eyes and ears are fresh before doing one final run-through.

But Twitter is changing everything.

And so is Ustream and Delicious. And so (soon) will Qik.

I’ve almost completely stopped my one-paragraph Notes, as those pithy observations seem to fit more naturally into my Twitter stream. As do links, which I also dump into Delicious to be returned here as Daily Links blog posts (posted only every few days, so sue me).

I’ve also experimented with a new type of Twitter-based observational writing in Gonzo Twitter 1: Saturday Evening in Newtown. It seemed to work. I intend to do more.

Meanwhile some of my political commentary is now in my video program Stilgherrian Live, and as soon as I get a new phone I’ll post to my Qik stream more often.

How do I use all these different media outlets? How do balance these and other demands upon my limited time? NFI. But writing this post is helping — category 2 FTW!

So how do you decide how / what / when to blog?

I tap you on the shoulder, Nathanael Boehm, Nick Hodge, Simon Rumble, Trinn (’Pong) Suwannapha and Zern Liew. There, all in the second half of the alphabet by given name.

• The State of the Web – Summer 2008: A million people mentioned this fine commentary on the current state of the web. Nice work.
• Future of Media Summit 2008 | Future Exploration Network: The third annual Future of Media Summit will be held simultaneously in Silicon Valley on 14 July and Sydney on 15 July. Why was I not told about this? OK, time to scam…
• TuneRanger | Acertant: A tool to synchronise, copy or merge multiple iTunes libraries and iPods over the network. Available for both OS X and Windows. US$29, with 30-day free trial.
• Mercury Messenger: Client software for MSN Messenger written in Java and runnable on OS X, Windows and Linux. Allows you to use the Mac's built-in iSight camera for video chats, unlike Microsoft's own software.
• Scrivener | Literature and Latte: Word processors are for processing words. Like processed cheese. If you CREATE words, then you need a writing tool. Scrivener is just that, for OS X only.
• iPhone in Australia – now for the bad news | Web Directions: A comprehensive analysis of the available data plans to support iPhone in Australia. Recommends NOT getting an iPhone yet to force carriers to lift their game.

• The Big Picture | Boston.com: "News stories in photographs", it says. Daily photo-essays of about 15 images, nice and big.
• Earth's Seasons | US Naval Observatory: The times of the Summer and Winter Solstices, Aphelion and Perihelion for every year until 2020.
• Stories We've Seen Too Often | Strange Horizons: A list of story plots and themes which this online publisher has seen far too often. Tr�s amusement.
• The Sassy Uterus: Someone on Twitter said this was the best blog title he'd seen in ages. I visited and found myself reading post after witty post about… childbirth and raising a baby. Like I'd normally care!
• Writing Style for Print vs Web | Jakob Nielsen's Alertbox: Linear vs. non-linear. Author-driven vs. reader-driven. Storytelling vs. ruthless pursuit of actionable content. Anecdotal examples vs. comprehensive data. Sentences vs. fragments.
• Graffletopia: A massive collection of stencils (templates) for the OS X diagram/graphics tool OmniGraffle.
• Waiting for the Rapture | IEEE Spectrum: The singularitarians believe that in the next several decades we?ll have computers into which you?ll be able to upload your consciousness: immortality.

Unfortunately he’s been saying it for years too, so maybe I got it from him and then forgot.

Anyway, in Writing Style for Print vs Web he says:

I’ve spent many columns explicating the differences between the Web and television, which can be summarized as lean-forward vs. lean-back:

• On the Web, users are engaged and want to go places and get things done. The Web is an active medium.
• While watching TV, viewers want to be entertained. They are in relaxation mode and vegging out; they don’t want to make choices. TV is a passive medium.

This doesn’t mean that you can’t have entertaining websites or informative TV shows. But it does mean that the two media’s contrasting styles require different approaches to entertainment and education.

The differences between print and the Web may not seem as strong, but to achieve optimal results, each requires a distinct content style.

The very useful article then gives examples and good advice before spruiking his $1000+ per day seminars.

Nielsen is a smart man — though he isn’t always right on everything, as some of his fans believe. Still, if you’re considering the audience’s needs (and shouldn’t you always be doing that?) he’s spot on.

Of course I’m a complete hypocrite, because some of my posts have 1000 words of straight text. Rules were made to be broken.

Yeah, I’m OK. It’s just tough finding the balance between doing my geek-for-hire thing (which is what pays the bills) and creating original media (which doesn’t pay nearly as well, unless you’re Stephen King or someone).

In the first half of 2008 I’ve certainly done more writing, but my cashflows reflect that cost. Resolving this dilemma is my great challenge for the next three weeks.

Sometimes I do. Especially on days when things haven’t gone so well with clients. Then on other days I read stuff like Hugh MacLeod’s piece the quiet life of a writer yak yak yak. Explaining how he loved Hemingway and Graeme Greene, he says that even though their books were very different their daily routines were pretty much the same.

Basically, they’d live somewhere cheap, quiet and relatively conducive to getting a lot of writing done. The Florida Keys and Cuba in Hemingway’s case, the South of France in Greene’s.

They’d get up early each morning, then write diligently till noon.

Then they’d head for their local café, drink gallons of booze for hours on end, and stagger home late at night.

Then they’d do the same thing the next day. And the next. And the next. For years on end. Women came and went, friends came and went, children came and went, money and fame came and went, but the daily writing-booze combo remained the great constant.

I’m not sure I like the idea of staggering home drunk every night, but as somebody who likes to write, likes his beer, and likes the simple life, I can’t say I find their overall Modus Operandi unappealing.

On a sunny Friday morning in Sydney, in the city’s most beautiful time of year, I think I agree.

And now, back to reading a company’s office manual so we can build them a CRM system…

I’ve been talking about writing a novel for ages — not here, but certain friends are probably sick of hearing about it. So I was looking for ways of streamlining the writing process when I found Writing a Novel Using The Snowflake Method.

The website’s pretty cheesy, and I’ve got no idea whether the method works or not. But you’ve gotta love Randy’s moustache. It’s like the 70s never ended…

Now all I have to do is figure out what the novel is about and, you know… write it.

Compare these two “positioning statements” from British companies, both in the business of writing.

Metia is a global provider of integrated marketing services and technology-based marketing solutions. We deliver services, programs and solutions that are relevant, smart and repeatable — and that generate measurable value for our customers.

And:

Our passion is communication. We help businesses talk about technology.

The second is from Articulate Marketing. Who would you pick to work on your communication?

I discovered this thanks to Matthew Stibbe, proprietor of Articulate Marketing. His blog Bad Language (“writing about business, technology and marketing”) is extremely readable.