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Photograph of Sennheiser S825 microphone

Decided! The first episode of Stilgherrian Live Alpha will be “recorded live” on the Internet this Thursday 8 May at 9.30pm Sydney time. Oh shit! That’s tomorrow!

I won’t repeat what I’ve already written about my plans [1, 2]. This post presents a Program Brief — so I can clarify my thinking as much as anything else — and gathers a few recent thoughts. I’m intending to make the entire process transparent in the immodest hope that someone might find it useful.

Aims

  1. Continue my process of moving from doing hands-on technical work to media production, executive production and consulting.
  2. Build upon the “Stilgherrian as a blogger” brand to establish the core personal media global microbrand of “Stilgherrian as a presenter”, around which I can gather other projects.
  3. Establish a regular audience who can become the core of my 1000 True Fans.
  4. Develop and document production workflows so that we can produce similar programs quickly and cheaply.
  5. Experiment with and settle upon a suite of hardware, software and services which works for me in this context.

See, there is method to my madness!

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In October 2007 I wrote: “The next time someone says we’re experiencing Australia’s ‘first internet election’ or our ‘first YouTube election’, slap them. Slap them very hard.” Now UTS research into the 2007 federal election further illustrates the point.

As ZDNet News reports, only two-thirds of the sitting federal members and senators had a personal website, and only 1 in 10 had a MySpace page — though personally I object to MySpace being the touchstone.

The study also revealed only 6.6 percent had a blog, 5.75 percent had posted one or more videos on YouTube, 3.5 percent had a Facebook site and only 3.1 percent had a podcast, as at 20 November 2007.

But of those that did find their way online a large percentage failed to go beyond traditional one-way communication.

Much more in the full story. Hat-tip to Peter Black.

48% of American Internet users have visited a video sharing website (e.g. YouTube). 15% say they visited one “yesterday” when asked. That’s double the number a year ago. Hat tip to Memex 1.1.

11 January 2008 by Stilgherrian | No comments

I’ll be in Perth on 27–28 October for PodCamp, the New Media Community UnConference, where I’m presenting a session on Social Media and the Federal Election.

Screenshot of John Howard MySpace, 18 October 2007

While my first visit to Perth will be fun enough, I’m also enjoying researching my presentation. Australian politicians really don’t have a clue about this stuff.

Starting at the top of the food chain, John Howard’s MySpace profile is a disaster. The screenshot (right) records how it looked this morning — with a a broken rectangle obscuring part of the photo and adverts for the Labor party. Click for the full-size version.

MySpace is the world’s largest and best-known social media operation. Yet this profile doesn’t have anything to offer apart from a recycled media release. No blog entries. Not even any personal information beyond Howard’s age — reminding MySpace’s relatively youthful audience that he’s “old”.

How could John Howard’s personal profile not even mention cricket? If a profile contains even less information than we already know, why would we bother reading it? Why would we bother coming back?

At the other end of the spectrum — in more ways than one! — is Australian Democrats Senator Andrew Bartlett.

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