Tag: meaa

Posted on

Jetstar, Powderfinger to exploit fan’s enthusiasm

Australian airline Jetstar and the managers of rock band Powderfinger seem to think that waving the magic word “social media” means free labour. Exploitative cunts.

As mUmBRELLA reported:

Jetstar is continuing its drive into social media, funding an official blogger on Powderfinger’s farewell tour which is sponsored by the budget airline.

According to Jetstar: “Over 50 days, Jetstar’s official tour blogger will ‘Follow the Finger’ and produce daily blogs, video diaries, fan photos and Twitter updates. They will interview the band and support acts, interact with fans and locals and become a member of the tour support team.”

As well as covering travel and accommodation, the blogger will receive an allowance of $100 a day.

Right.

So in other words, for more than a month and a half, the “winner” of the “competition” will work as a writer covering the tour — call it journalism or blogging or whatever you like, it’s all the same thing. They’ll work as a producer, curating fan photos. They work as a PR assistant and “interact with fans and locals and become a member of the tour support team”. That’s a whole bunch of different media skills, a pretty special person indeed.

In return they get paid less than the legislated minimum wage.

The federal minimum wage is currently $15.00 per hour or $569.90 per 38 hour week (before tax).

Casual employees covered by the national minimum wage also get at least a 21 per cent casual loading.

I reckon “become a member of the tour support team” sounds like an offer of employment, yeah?

“Jetstar has been making a growing investment in social media,” says mUmBRELLA, but clearly not enough to pay a fair day’s wage for a fair day’s work.

Maybe Jetstar should try telling the roadies they’ll also get $100 a day “allowance” in return for the privilege of seeing all 34 concerts. To their faces. And I’ll sit back and watch…

Please insert a final angry sentence that includes the words “exploitation”, “unethical” and “pond slime”. And on Monday I’ll be phoning Fair Work Australia for an opinion.

Rock on.

Unless, of course, Jetstar get in touch before then to tell me they’ve decided to pay the winner the proper MEAA rate for freelance writers [PDF].

Posted on

Media140: What do journos do better, exactly?

[This is my presentation for the Media140 Sydney panel “Do Journos Do it Better? Journalists in SocMedia Communities”. This is being posted here automatically, at 5pm, just as the panel is scheduled to start. Given that sessions earlier in the day may cover similar ground, I may well re-word things as I go.]

Media140 logo: click for more info

“Do journos do it better?” Do journos do what better? I think this is actually the more interesting question: What is it that journalists actually do in our society?

Or, to stick with the question, what do they do in “social media communities” — although as I’ll explain, all communities are “social media communities”?

Now if I were presenting an Oscar I’d start by quoting the dictionary. “The Macquarie Dictionary defines ‘journalist’ as ‘someone engaged in journalism’.”

Very helpful.

However “journalism” in turn is glossed as “the occupation of writing for, editing, and producing newspapers and other periodicals, and television and radio shows”.

So the question as stated is meaningless. Of course journalists are better at “It” — journalism — because they’re the ones doing it. If you’re not a journalist you’re not doing journalism, therefore you’re not merely bad at it, you’re not even doing it at all!

Continue reading “Media140: What do journos do better, exactly?”
Posted on

Links for 19 March 2009 through 28 March 2009

Stilgherrian’s links for 19 March 2009 through 29 March 2009, posted not-quite-automatically in a great lump for your weekend reading pleasure:

I really must think of a better way of doing this…

Posted on

Links for 28 November 2008

Here are the web links I’ve found for 28 November 2008, posted automatically with the aid of badgers.

  • Conroy responds to Ludlum. Finally. | Public Polity: A blog post quoting Senator Stephen Conroy’s eventual response to Greens Senator Scott Ludlam’s questions about Internet censorship plans. I haven’t had time to analyse it or link back to the original Hansard.
  • Future of Journalism summit | Corporate Engagement: Trevor Cook’s live blog of the MEAA’s The Future of Journalism summit, held in Melbourne on Wednesday. Yes, there’s still some value in reading the commentary.
  • History of US Govt Bailouts | ProPublica: A nice chart comparing the size of financial bailouts of commercial operations by the US government since 1970.
  • Statistics Laundering: false and fantastic figures | Libertus.net: “This research paper contains information about various alarming and sensational, but out-of-date, false and/or misleading ‘statistics&’ concerning the prevalence of ‘child pornography’ material on Internet websites, etc., which appeared in Australian media reports and articles in 2008. While sometimes statistical exaggerations are not important, those referred to herein are being used to directly exaggerate the prevalence and hence risk level of certain threats, and to indirectly weaken the position of those attempting to critically assess the nature of the threats, and whether proposed public policy solutions are effective and proportionate.”
  • Save the Net | GetUp! Campaign Actions: “The Federal Government is planning to force all Australian servers to filter internet traffic and block any material the Government deems ‘inappropriate’. Under the plan, the Government can add any ‘unwanted’ site to a secret blacklist. Testing has already begun on systems that will slow our internet by up to 87%, make it more expensive, miss the vast majority of inappropriate content and accidentally block up to 1 in 12 legitimate sites. Our children deserve better protection – and that won’t be achieved by wasting millions on this deeply flawed system.”
  • Are web filters just a waste of everyone’s time and money? | The Guardian: The interesting thing about this article isn’t so much its clear explanation of the pointlessness of trying to automate an Internet “bad things” filter but the fact that it was written in August 2007. Nothing has changed since.
  • AFACT v iiNet: the case that could shut down the Internet | APC: A legal analysis of the law suit being brought by the movie industry body AFACT against ISP iiNet. This will be an important test of the “safe harbour” provisions of Australian copyright law.
  • Labor's arbitrary internet filter plan misguided and deeply unpopular | Liberal Party of Australia: The Liberal Party’s media release, which includes the full text of Senator Nick Minchin’s statement about Internet censorship.
  • Minchin slams Labor’s NBN backflip | ZDNet Australia: Opposition Senator Nick Minchin has ripped into the Australian government’s Internet censorship plans, calling them “misguided and deeply unpopular”. Without Liberal support, and without the support of The Greens, no new legislation can be passed. (The article’s headline related to the other story covered in this report, the question of whether the tendering process for the National Broadband Network is sufficiently transparent.)
Posted on

Sunday Thoughts about Journalism

“Oh no, here we go again!” I can hear you say. “Stilgherrian’s kicking off about ‘the awful journalists’ again.”

No. This is just me pondering five stories about journalism this week. Grab yourself a cuppa and follow the links before tackling my discussion, because this’ll be a long, meandering essay — one in which I’m exploring my thoughts rather than reaching any conclusions. Yet.

  1. Veteran columnist Frank Devine used the pages of The Australian to attack Crikey publisher Eric Beecher in Keep Beecher from the hack lagoon (yes, every newspaper headline must be a pun, or the sub-editors are whipped), and Beecher responded in Beecher v Devine: The threat to public trust journalism.
  2. Another veteran journalist Mark Day (interestingly, also in The Australian) regurgitated a variation of the standard journalism versus blogging debate in Blogs can’t match probing reports. Stephen Collins’ excellent response is The Hamster Wheel.
  3. I was taken to task for my “unbalanced” commentary on Senator Stephen Conroy’s keynote speech at the Digital Economy Forum. Read the comments.
  4. The Rocky Mountain News was taken to task for (mis-)using Twitter to report a child’s funeral.
  5. The MEAA held The Future of Journalism conference in Brisbane yesterday, and from first reports the usual journalists vs bloggers “debate” emerged.

OK, back? Cool. Here we go…

Continue reading “Sunday Thoughts about Journalism”