Earth Hour a dud?

My gut impression was that last night’s Earth Hour in Sydney was less about individual involvement this year, more about corporate sponsors ostentatiously turning off lights at head office. Agreed? There was little visible effect to be seen as my train approached the Sydney CBD just after the 8pm start time, and while walking past bars and restaurants in Surry Hills there was little difference apart from a few token candles at some eateries. Oxford Street looked pretty much as usual. Last year I had lengthy thoughts. This year I agree with the usually-irritating Helen Razer when she says A Blaze of Conceit Will Light up the World.

Thoughts on “Earth Hour”

I haven’t seen the “official” writings about last night’s Earth Hour yet. I thought I’d record my personal reactions before absorbing the Sydney Morning Herald party line.

Photo of Pong on William Street during Earth Hour

’Pong was booked for a photo shoot on William Street for stock agency Gekko Images. Apparently it’s the first time ever that the illuminated Coca-Cola sign in Kings Cross is being turned off. “Magnanimous gesture for humanity,” I think the headline should read. ‘World’s largest caffeine pusher ceases visually polluting one tiny bit of the planet for 3600 seconds.” Their share price plummets as we speak. The moment must be recorded for posterity.

So at sunset I find myself on a train, city-bound…

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