Category: Politics

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Rebranding America with Obama

Photograph of burned-out KFC store

When your business’ reputation sucks, what do you do? Re-brand it!

Jon Taplin reckons American business is hoping to revive “Brand USA” by supporting Barack Obama as a presidential candidate. In Reviving Brand America, he says:

It is getting very hard to be an American company in much of the world (see photo). Whenever they are pissed off in Karachi, they burn down the KFC. George Bush’s War has made competing against European and Chinese manufacturers like wrestling with one arm tied behind your back. So like any smart CEO, the elite has decided we need a re-branding of America with a charismatic man of colour at the front.

Exhibit A is the New York Post’s endorsement of Obama this morning. I would take it as a given, that Rupert Murdoch saw this editorial before it was published. Exhibit B is MSNBC. I promise you, Chris Matthews and Keith Olbermann would not be given the free rein to criticize both Hillary and Republican hypocrisy, unless Jeff Immelt, CEO of GE had not given the OK. I obviously think this is a rational move on the part of American business — and I know its not like they all met at some private club to decide this. I just think this is the consensus vision, well outlined by Andrew Sullivan a couple of months ago.

But is American business that concerned with their nation’s international image? Or is Taplin spot on?

Indeed, was the success of Kevin Rudd in Australia’s 2007 election partially the result of our stagnant image overseas?

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“I don’t understand computers” is not an excuse

[Update 20 June 2013: I’ve just re-read this post prior to writing an article for ZDNet Australia arguing that politicians, too, can no longer use this excuse. My suggested list of required literacy is clearly out of date. What should it now include? Update 21 June 2013: And here’s the article, Ignorant Oz politicians prevent meaningful metadata debate.]

If you own or manage a business that handles information (and which business doesn’t?) then you must understand computers and the Internet. If you don’t, you’re incompetent. Yes, that’s right, you heard me. Incompetent.

There, I’ve said it. Now, with that out of the way, let me explain…

I don’t mean you need to know how computers work, or how to set them up, program them, maintain them or fix them when they break. You don’t need to know how to connect a computer to the Internet, build a website or any of that stuff either.

However you should know enough to make effective decisions about how they’re used in your business. You should know how the leaders in your industry are using the technology. You should be aware of developments that might affect your plans.

In short, you don’t need to know the technology itself, but you do need to know its implications for your business.

Australia’s had a Goods and Services Tax since 2000. If you waved your hand and said, “Oh, I don’t understand GST,” your shareholders would have every right to sack you for incompetence.

Sure, your accountant handles the details. But at the very least you know that the GST is 10%, and you can handle basic business operations like quoting for a customer’s work.

Well, we’ve had the Internet commercially since 1995, and computers for much longer. They’re a core part of doing business. Waving your hand and saying, “Oh, I don’t understand computers” should equally be a sacking offence.

So what do you need to understand…?

Continue reading ““I don’t understand computers” is not an excuse”

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Obama gains in US presidency race

Barack Obama is gaining in the US presidential election race. Since my comment the other day, Centrebet‘s odds on Obama winning have narrowed from $3.20 to $2.95, and Hillary Clinton’s have widened from $2.30 to $2.45. John McCain is steady at $5.25. Olive oil, patty, olive oil…

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The world’s population explosion

Graph showing dates when the world population reached 1 billion, 2 billion etc

Yeah I just said that it’s the wrong sort of day for numerical analysis. However I stumbled across these numbers and had to draw a graph immediately.

The world’s population reached 1 billion people in 1804. The second billion was added by 1927. And so it goes. In 1999 we hit 6 billion, and current estimates are that we’ll hit 7 billion in 2013.

You all know the drill from here…

A small proportion (us Australians, Americans, Europeans, Japanese and some others) chew up the vast majority of the world’s resources and are dumping our shit everywhere. We know we need to stop. But those other billions reckon they’ve had the rough end of the pineapple for too long and now it’s their turn.

And we’re surprised when they get stroppy about it.