google – Page 16 – Stilgherrian

10 May 2009

Google Rank and website basics: a practical example

Photograph of Dunlop Volley tennis show (black)

The shoe in the photograph is the Dunlop Volley Classic tennis shoe. A black one. If you’ve met me in the flesh, you may have noticed that it’s my default footwear. Comfortable. Practical. Cheap.

Thing is, the Volley website, which I’ll talk about shortly, exhibits everything but those attributes. Fail.

I don’t play tennis, or any sport for that matter. The thing about the Volley Classic, though, is that its rubber sole offers a firm grip on all sorts of surfaces. Even in the wet. Indeed, I’m told that people in certain SEKRIT professions like them because they’re perfect for scurrying across rooftops on dark, rainy nights.

And they’re black.

If you use a black felt-tip marker, you can colour in that white flash at the rear of the shoe so it’s completely black, and at night you’re totally invisible just like a ninja.

From the ankles down.

The reason I’m telling you all this is because this morning I bought a replacement pair of these truly awesome shoes. I’m sick of my chiropractor giving me grief about the holes in my current pair. Yesterday my usual supplier was out of stock, at least in size 11. But just now I bought new shoes — before 9am on a Sunday — without even getting out of bed.

It’s a lesson in the importance of making sure your website is properly indexed on Google, and that you concentrate on what really helps make a sale.

Continue reading “Google Rank and website basics: a practical example”

27 April 2009

Links for 25 April 2009 through 27 April 2009

Here are the web links I’ve found for 25 April 2009 through 27 April 2009, posted with postingness.

Noteboek | Vimeo: Evelien Lohbeck’s short film creates a notebook computer out of a paper notebook.
Nirvana “Smells Like Teen Spirit (8-Bit Remix)” | DoseNation: Somehow, this hugely-successful rock song still sounds good played on cheesey 8-bit synthesisers.
Towards a Taxonomy of blogs | Creative Economy Online: Meta-journalist Margaret Simons reckons that before we descend into the loggers versus journalists debate then we should define our terms. She proposes a classification of blog types.
Rooftop STUB | Flickr: Will Hughes’ stills photography of Saturday’s party.
What is wrong with Strawberry Amyl Nitrate? | Vimeo: Will Hughes took this video at Saturday’s rooftop party in Surry Hills. It contains rather too much of me, and certainly too much of my tongue.
slow down london: Running from 24 April through to 4 May, this festival about “living life in real time” is striking a chord.
Is Social Media Too Fast? | Convince & Convert: Jason Baer kicks off a discussion about the incredible pace of social media. “This of course requires me to jump from task to message to task to message like a Russian dancing bear on crack,” he says. Perhaps it’s time to choose to slow down? I’ll definitely have more to say about this anon.
“One Of My Biggest Pet Peeves Is A Girl Who Is Not Probably Groomed On All Parts Of Her Body” – Arthur Kade | Jezebel: There is just so much wrong with this man’s worldview that I don’t know where to begin.
a warning from the newspaper biz | overland literary journal: Can the book industry learn from what’s happening to newspapers? Amongst the great questions asked is: “Will an author’s share of revenue on e-books be a traditional fixed percentage, or a variable, we’re-not-going-to-tell-you-what-we-received-from-your-work-but-here’s-a-quarter-go-buy-yourself-something-nice percentage of advertising revenue that Google might deign to dole out (as it does with ad revenue to site/blog owners)?”

19 April 200919 April 2009

Links for 08 April 2009 through 19 April 2009

Stilgherrian’s links for 08 April 2009 through 19 April 2009. Yes, I really do need to find a way to vet these and get them online more quickly. Still, here’s some Sunday reading for you.

“Storm” by Tim Minchin | 3quarksdaily: I’m perhaps well behind the pace in being exposed to this wonderful 9-minute Beat poem, but I still think it’s worth sharing.
Free speech? Only if you’re a charity | Memex 1.1: Science Fiction author Harlan Ellison explains why he doesn’t speak for free. A gloriously eloquent rant.
Back to the Future at Tenenbaum Copyright Trial | TechLaw: In 1993, Prof Pamela Samuelson’s The Copyright Grab warned that large copyright owners were planning a "maximalist agenda" for the digital age. Most of their eight action items made it into the US Digital Millennium Copyright Act 1998. Yet as this recent copyright cases shows, many of the issues are also still raw and open to discussion.
Thailand’s royal sub-plot | Inside Story: Increasingly, discussions of Thailand's chronic political schisms are mentioning the monarchy. Here’s one such excellent backgrounder.
The Luckiest or Unluckiest Man in the World? Tsutomu Yamaguchi, double A-bomb victim | Times Online: Tsutomu Yamaguchi survived not one but two atomic bombs. And he’s not the only one.
Goodbye dolly, hello Nintendo | smh.com.au: Apparently little girls are giving up playing with dolls at an earlier age to use more “structured” playthings and interact with their peers. This article pitches that as a moral panic, with quotes from two psychologists who, presumably, make their living from kids who are developing “abnormally”.
Finding Utility in the Jumble of Twittered Thoughts | NYTimes.com: Despite starting off with this hackneyed pair of sentences — “The first reaction many people have to Twitter is befuddlement. Why would they want to read short messages about what someone ate for breakfast?” — this is another good article covering the possibilities for Twitter. Mind you, I wouldn’t want my urgent medical alerts sent by a low-reliability system like Twitter!
Newspapers Begin to Push Back on the Web | NYTimes.com: A nice backgrounder on the current moves by Associated Press to prevent people linking to its content. It doesn’t cover everything — it’s a complicated issue! — but it’s part of the picture.
Super-fast trip to a world full of surprises | smh.com.au: Mark Pesce’s op-ed piece for Fairfax on the National Broadband Network.
Predators vs. cyberbullies: Reality check | SafeKids.com: “Compare the figure of 100 adult-to-minor predation cases in 2005 to 6.9 million ‘cases’ of teen-to-teen cyberbullying in 2006.” Indeed, let’s focus on where the real risks are, not the imaginary or extremely rare ones.
WDM-PON blurs the boundary between metro and last mile | ibresystems.org: WDM-PON (wavelength-division multiplexed passive optical network) could provide broadband operators with an elegant way to simplify and futureproof their access network architecture. Here’s a summary of recent developments.

05 April 200926 August 2020

New Journalism: those who get it, those who don’t

Increasingly, I’m getting annoyed with otherwise-intelligent people who simply don’t “get” what is happening as our world becomes hyperconnected and rail against it. The man in the photo is Henry Porter. He doesn’t get it. But a pseudonymous commenter at The Poll Bludger this morning does. And he explains it better than I ever have.

Ah, the contrast!

In a piece for The Observer, Porter’s headline warns that Google is just an amoral menace. The ever-growing empire produces nothing but seems determined to control everything, we’re told.

Exactly 20 years after Sir Tim Berners-Lee wrote the blueprint for the world wide web, the Internet has become the host to a small number of dangerous WWMs — worldwide monopolies that sweep all before them with exuberant contempt for people’s rights, their property and the past…

One of the chief casualties of the web revolution is the newspaper business, which now finds itself laden with debt (not Google’s fault) and having to give its content free to the search engine in order to survive. Newspapers can of course remove their content but then their own advertising revenues and profiles decline. In effect they are being held captive and tormented by their executioner, who has the gall to insist that the relationship is mutually beneficial. Were newspapers to combine to take on Google they would be almost certainly in breach of competition law.

It’s worth reading the full rant — because it completely misses the point: I only found Porter’s piece because Google had told me about it.

Google didn’t “steal” his content. It produced a new audience member. And that’s what all media outlets produce: an audience for their advertisers — or, in the case of the ABC and SBS, an audience sufficiently large to justify their existence.

Ever though I think this one piece by Porter is full of shit, I clicked through, read about him, and discovered much better pieces about his concerns for our declining civil liberties and how the decline of one-way TV sets the scene for increased public debate. Porter now has a new reader because of Google.

However that commenter over at The Poll Bludger, yes, he got it right…

Continue reading “New Journalism: those who get it, those who don’t”

28 March 200929 March 2009

Links for 19 March 2009 through 28 March 2009

Stilgherrian’s links for 19 March 2009 through 29 March 2009, posted not-quite-automatically in a great lump for your weekend reading pleasure:

I really must think of a better way of doing this…

The World As Seen From Chang’an Street | Strange Maps: A nice piece of work from The Economist, in the style of Saul Steinberg’s ironic as well as iconic The World As Seen From New York’s 9th Avenue.
A battle rages for control of the internet in China | PM: ABC Radio’s current affairs program PM covered the Grass Mud Horse phenomenon on Thursday.
Conroy’s Blacklist Responses | TinyPic: A satirical take on who Senator Stephen Conroy planned for his appearance on Q&A.
“conroy fail” T-Shirt Design by disgruntled [2807035-3] – RedBubble: Available in 15 colours, and only AUS$30.
Song of the Grass Mud Horse (Cao Ni Ma) | YouTube: One version of the song, with handy subtitles showing both the respectable words and the anti-censorship subtext.
Blocking the Net | SBS Insight: Senator Stephen Conroy has a chance to make up for his stumbling performance on Q&A with a guest spot on SBS TV’s Insight this coming Tuesday 31 March at 7.30pm (plus repeats).
Podcast of The Tangled Web: Beyond an Internet Filter | Peter Black’s Freedom to Differ: The audio recording of New Matilda‘s public forum on Internet censorship, with Greens Senator Scott Ludlam, Irene Graham of Libertus.net fame, and Nic Suzor from Electronic Frontiers Australia. The panel was chaired by the infamous QUT law lecturer, Peter Black.
Right To Know Free Speech Conference | Alliance Online: The record of a liveblog of Tuesday’s “Right To Know” Free Speech Conference, run by the Media Entertainment and Arts Alliance.
60-foot penis painted on roof | BBC News: An 18-year-old has secretly painted a 60ft drawing of a phallus on the roof of his parents’ £1million mansion in Berkshire. It was there for a year before his parents found out. They say he’ll have to scrub it off when he gets back from travelling.
How do you get others onboard with using 37signals tools? | 37signals: I love 37signals’ tool Basecamp for managing communications on client projects. One perennial problem, though, is getting people to actually use it, rather than just replying to random emails.The comment stream for this blog post has some useful thoughts.
DBCDE wouldn’t agree to blind filter trial: iiNet | iTnews Australia: iiNet’s chief regulatory officer, Steve Dalby, said the ISP had told the Department of Broadband, Communications and the Digital Economy (DBCDE) that if customers knew they were being filtered, they were more likely to attribute any problems to the filters. This would likely skew the results of the trials. Several customers calling into iiNet’s call centre already to complain the filters were slowing their connection speeds, even though the ISP isn’t part of the trials.
David Weinberger: 4.5 lessons from Twitter| The Huffington Post: Amongst the flood of articles about Twitter, here’s one which offers some genuinely new observations, well expressed.
The Tangled Web | newmatilda.com: On Tuesday night, newmatilda.com hosted the first in a series of public forums about internet regulation in Australia. If you’ve managed to miss the raging “clean feed” debate, here’s Rachel Maher’s overview to get the conversation started. Obviously nowhere near as good as mine.
iiNet quits Conroy’s filter trial | ZDNet Australia: “It became increasingly clear that the trial was not simply about restricting child pornography or other such illegal material, but a much wider range of issues including what the government simply describes as ‘unwanted material’ without an explanation of what that includes,” [iiNet CEO Michael] Malone said in a statement.
Google submission hammers section 92A | New Zealand PC World Magazine: In its submission regarding the controversial new s92 of New Zealand’s copyright law, Google notes that more than half (57%) of the takedown notices it has received under the US Digital Millennium Copyright Act 1998, were sent by business targeting competitors and over one third (37%) of notices were not valid copyright claims.
Stilgherrian on Lateline | TwitPic: I look rather scary when appearing later than life on someone’s 42-inch TV.
Mandatory internet filtering. It’s not a debate. | Wazzapedia: In summary: The pro-filter lobby are offering a solution to the “problem”. It’s not enough for the anti-censorship campaign to demolish their argument — if we don’t start offering an alternative workable solution as part of our strategy, we will ultimately fail.
Govts website black list leaked on internet | Lateline: I appeared on last Thursday night’s ABC TV program Lateline as part of a report on the leaking of a secret blacklist of naughty websites.
Blog, Podcast, Vodcast and Wiki Copyright Guide for Australia | CCI: I think the title explains it all. A handy reference for everyone, it’d seem!
Social Collider: Whatever this visualisation is visualising about my Twitterstrean, it’s pretty. I’ll come back to this later.
World War II: If Maps Could Fight | Strange Maps: A cartoon and cartographic interpretation of World War II by artist Angus McLeod.
Metropolitan Skin | Out to Space: Some of ’Pong’s photos are in this this exhibition on the video displays at Sydney’s World Square (George Street) through to 25 March. Also featured are images by Robert McGrath and Vitek Skonieczny .

16 February 2009

Links for 15 February 2009 through 16 February 2009

Stilgherrian’s links for 15 February 2009 through 16 February 2009, gathered with fresh rainwater and love:

What is the biggest problem in your life? | GOP Problem Solver: “Utilizing the latest and greatest of Republican economic thought to improve your life.” Ahem.
Phone call to Minister Conroy’s Office | NOCENSORSHIP.INFO: Steve Johnson has posted his fruitless attempt to get Senator Conroy’s office to answer his question about Internet “filtering”.
Internet filtering and censorship forum | Cyberspace Law and Policy Centre: The first of these workshops at UNSW on 27 November 2008 was excellent. The second will be on Wednesday 4 March 2009 and I’ll definitely be liveblogging it.
Five barriers to journalists using Twitter | Sarah Hartley: What’s stopping journalists using Twitter? Here’s five excuses journalists use, and the rebuttals.
The Prisoner 1960s | AMC: The entire 1967-1968 TV series The Prisoner is available for free streaming viewing here — if you happen to be in the United States or can appear to be so.
Vic Govt limited Google’s bushfire map: News | ZDNet Australia: Google produced a brilliant live map of the tragic Victorian bushfires. However Crown Copyright provisions, which assign copyright over all government-produced information to the government and prevent its use without explicit consent, meant the couldn’t use data from the Department of Sustainability and Environment (DSE). Crown copyright is well established in Commonwealth law, but runs contrary to data protection provisions in countries like the US, where data produced by government agencies is held to be in the public domain.
Citizen-journalism’s rulebook | guardian.co.uk: It’s nearly a year old, but it’s still an interesting discussion about the “rules” of [cough] Citizen Journalism.