crowdsourcing

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A weekly summary of what I’ve been doing elsewhere on the internets. If last week was a bit thin, this week more than made up for it — and as I noted yesterday, I’m knackered.

Podcasts

  • Patch Monday episode 93, “Are we missing the bus on Gov 2.0 data?” A popular Sydney Buses app died when Sydney Transit cut off the data feed after just a few weeks, citing lack of server capacity. Developer Ben Hosken is disappointed, but he’s more concerned that developers aren’t making enough use of the government data on offer. I also speak with developers Benno Rice and Adrian Chadd.

Articles

In addition to these, I wrote a fifth piece for ABC’s The Drum, but that hasn’t been published yet. And there’s a couple of pieces I’ve been working on that I must finish and file tomorrow.

Media Appearances

I did five radio spots this week, which is a record I think. Well, except for when I worked full time in radio, obviously.

  • On Tuesday I spoke with Louise Maher on ABC 666 Canberra about the photographic project Everyday Photographs, Extraordinary Journeys, which I inspired. Well, partly inspired.
  • On Thursday morning I spoke with Adelaide radio 1395 FIVEaa about the National Broadband Network. I’ve already posted the audio.
  • A little later on Thursday morning I spoke on ABC Radio National’s Life Matters about the current state of play in information security. I’ve already posted about that.
  • While I was talking live on Radio National, ABC North Coast NSW broadcast an interview with be about Facebook and Social Media that has been pre-recorded. Alas, I don’t have a copy.
  • On Thursday afternoon I spoke with ABC 774 Melbourne about Bitcoin a digital currency. And I’ve posted that audio too.

Corporate Largesse

None. We’ll have to fix that. Dear PR Operatives, my junket calendar for July is empty. You know what to do. I prefer an aisle seat.

Elsewhere

Most of my day-to-day observations are on my high-volume Twitter stream, and random photos and other observations turn up on my Posterous stream. The photos also appear on Flickr, where I eventually add geolocation data and tags.

[Photo: The afternoon sunlight can be fierce at The Grand View, an image taken in The Grand View Hotel, Wentworth Falls, yesterday.]

Since the list of most popular posts for 2010 was pretty disappointing, here’s my personal selection of eight more timeless posts for this year — listed in chronological order. Happy reading!

As usual, this does not include the material I wrote elsewhere, for Crikey, ZDNet.com.au and ABC Online. That’s all listed on my Media Output page.

  1. 50 to 50 #1: Born in Gawler, the first of what was intended to be a series of 50 posts leading up to my 50th birthday. Well, I got a few done, and you can find them in the 50 to 50 category.
  2. Internet hosting: the cost of support, the first in a series of three articles to help people understand how internet hosting services work from a small business perspective.
  3. Internet hosting: the cost of reliability. The second. Alas, the third article has not yet appeared.
  4. Why I’ve deleted my Facebook account, which is self-explanatory.
  5. Jetstar, Powderfinger to exploit fan’s enthusiasm, one of my rants against the evils of “crowdsourcing” that’s really just unpaid labour.
  6. Homophobic beat-up by Sun-Herald’s Heath Aston. Sometimes the popular stories are also the good ones.
  7. Return of the Hallucinating Goldfish: Help! Another brief piece about my little metaphor for government.
  8. Problematising the discourse: clear communication fail. A stumbled across an unfamiliar word while reading newmatilda.com, and that triggered an essay on choosing appropriate vocabulary for your audience.

You might also like to check out my personal favourites from 2009 and 2008.

As the first of my new-year posts, here’s a list of the most-read posts from 2010.

  1. HTC Desire to OS X tethering via USB. Hardly the most general article, but it shoes how you can attract website traffic if you have useful how-to information. Of course this article is irrelevant now that the HTC Desire runs Android 2.2, which has tethering as a built-in function.
  2. Cheap fake tan and fat thighs? Snooki! This is embarrassing, really, but I get traffic to this post because Google Images lists it as one of the first few results for “snooki fat”.
  3. ICT Election Forum: what questions? This one puzzles me. The post just mentions that the pre-election forum was happening, and I asked people to suggest questions. Maybe they’re really looking for something else.
  4. Why I’ve deleted my Facebook account, which is self-explanatory.
  5. Homophobic beat-up by Sun-Herald’s Heath Aston, about a very grubby tabloid attempt to smear a politician.
  6. Senate to re-open Bloggers versus Journalists. When I write about journalism, it usually gets retweeted heavily through media circles. It certainly makes a difference to website traffic.
  7. Jetstar, Powderfinger to exploit fan’s enthusiasm, one of my rants against the evils of “crowdsourcing” that’s really just unpaid labour.
  8. Adam Schwab’s NBN reply, which is Mr Schwab’s response to my article Adam Schwab’s NBN “analysis” arsehattery.
  9. Time to dump 20th Century “leadership”?. The main point is that you can’t just bolt some sort of “government 2.0 module” onto steam-era bureaucracies and magically bring them into the 21st Century.
  10. Selling the NBN: couldn’t you do better?. I have no idea why this, of all the things I’ve written about the National Broadband Network, was one of the most-read. It’s certainly not the best.

Just like last year, many older posts also continued to be popular. Indeed, as I worked down the website traffic report, I filled all ten slots in the non-2010 list while managing to find only two stories from the current year. Yet more proof that the more material you have on your website the more visits you’ll get. Don’t delete your old material, people!

However something that worries me is that so many of the items are listed not because people were reading the posts, but because other internet users had hot-linked to the images — that is, included them on another website — or robots attempting to post spam in the comments.

OK, the Top 10 posts of 2010 that weren’t written in 2010.

  1. 67 Australian SAS captured airbase defended by 1000 (March 2008). I think this one only makes the list because the photo keeps getting embedded in various military geek forums.
  2. Live Blog: Internet censorship forum, which is only in the list because for some reason or other it was hit heavily by the spambots. Who would read a live blog from a forum back in 2008?
  3. Julie, I want to make you a star (in a Samantha Fox kind of way) (September 2007) My ode to Julie Bishop, popular because of its photograph of Samantha Fox.
  4. Hello Kitty, you’re dead, and other surprise products (October 2007) People link to the (fake) photo of the Hello Kitty AK-47. Few seem to realise it’s a joke.
  5. Apple iPhone parodies (January 2007). Another embedded photo, I reckon. I must make sure my traffic reports filter out that stuff.
  6. Spaceport America, designed by Foster+Partners (October 2007). I’m puzzled why this one is on the list. Maybe people linking to the photos again?
  7. Live Blog: Politics & Technology Forum 2009 (February 2009). Another artefact of the spam robits, I think.
  8. The Madness of Corey Worthington Delaney (January 2008), proving once more that the lowest common denominator wins.
  9. My new hero: Hideki Moronuki (January 2008). Whenever the work of Sea Shepherd is in the news, people stumble across this post and discover that — shock horror! — I’m no a fan of that organisation.
  10. Oz soldiers design own recruitment ads (April 2007).

None of that surprises me. The most common searches which brought visitors to my website were “steve irwin jokes”, “stilgherrian”, “heath ledger jokes”, “julia gillard”, “hideki moronuki”, “snooki fat”, “sas”, “fisting”, “snooki is fat” and “hello kitty ak 47″.

You might also like to check out my own selection for what I think were the best posts from 2010, plus the lists for previous years:

A weekly summary of what I’ve been doing elsewhere on the internets and in the media and so on and so forth.

Articles

Podcasts

  • Patch Monday episode 65, “Hello cloud, meet cookies. Goodbye privacy”. My interview with Kevin Shaw from iappANZ.
  • A Series of Tubes episode 119. Ruckus Wireless engineer Steve Chung talks 802.11n streaming and I talk about the OECD’s comments on the National Broadband Network, privacy and crowdsourcing.

Media Appearances

Corporate Largesse

They have lovely biscuits at the Department of Foreign Affairs and Trade.

Elsewhere

Most of my day-to-day observations are on my high-volume Twitter stream, and random photos and other observations turn up on my Posterous stream. The photos also appear on Flickr, where I eventually add geolocation data and tags.

[Photo: A close-up of my eyes, taken by Trinn ('Pong) Suwannapha, cropped out of the photo he took for my US visa application.]

A weekly summary of what I’ve been doing elsewhere on the internets and in the media and so on and so forth — and this week I’ve done a lot of writing.

Articles

Podcasts

  • Patch Monday episode 63, “The govt’s data retention dreams revealed”. If you’d prefer to listen to the edited highlights of that Senate hearing rather than read about it, this is the go.

Media Appearances

  • Parity Bit episode 1. A new IT-related video podcast produced and presented by Owen Kelly. I was chatting with him and the other panellists about #ozlog and other news stories. I didn’t swear once.

Geekery

Not a sausage.

Corporate Largesse

Elsewhere

Most of my day-to-day observations are on my high-volume Twitter stream, and random photos and other observations turn up on my Posterous stream. The photos also appear on Flickr, where I eventually add geolocation data and tags.

[Photo: Enmore village in the spring rain, taken from the Warren View Hotel. Compare this with the similar view from a few weeks ago.]

Last night I gave one hell of a serve to The Online Circle, a “full-service interactive agency” who I accused of… well… read it for yourself. Today their CEO Jeff Richardson emailed an apology, and I reckon he’s more than made good. Bravo.

I’ve always said that the true measure of a business is how it responds when something goes wrong. Too many try to cover the cracks with bullshit — I’m sure you know the kind of hollow corporate PR-speak I mean. It takes integrity and, indeed, guts to respond directly to criticism, particularly when it was a direct and as harsh as mine.

Mr Richardson, Sir, it takes a solid effort to write an email like yours, which I thoroughly appreciate, and of course I accept the apology.

Here’s the full text of Jeff’s email:

Read the rest of this entry »

[Update 8 June 2010: The Online Circle's CEO Jeff Richardson emailed an apology and explanation today. I think it's a superb response, dignified yet accepting the very harsh criticism I served out. I'm impressed. And of course I accept the apology. So do bear that in mind as you read this rant. — Stilgherrian]

Speaking personally, I wouldn’t trust a “full-service interactive agency” that can’t even get the basics of the Spam Act 2003 right. So here’s my Big Fat Monday Night Hello to The Online Circle, the arsehats who just spammed me.

Guys, here’s how your email starts:

Hi Stilgherrian,

Firstly, thank you very much for your effort and involvement in our [redacted] campaign (We hope you enjoyed the chocolate). We saw some great blog articles and Twitter updates written that have really helped people understand more about [redacted] and why we all should get involved.

Erm, I wasn’t involved in this campaign, with or without any effort. So there’s arsehattery #1. And I never got any chocolate. There’s arsehattery #2.

Oh, and that sentence in parentheses? The full stop should be inside the closing parenthesis. That’s #3.

I’ll skip over the plug for your “we’re excited to announce” thing because — and OMFG how original is this? — you’re inviting people to upload videos to promote your client’s product! A video competition! How unique is that?

“Not at all,” is my answer there. Video competitions have to be the most overworked cliché in social media marketing.

But here are the bits which really shit me.

You are receiving this email because The Online Circle has found you to be an online influencer in Australia. This is our first contact with you and we promise not to share your name or any details with anyone.

An “online influencer”, eh? So it’s not that I’m an “interesting writer” or “respected commentator” or “glutton for chocolate” or even just “nice guy” or perhaps even “dangerous psychotic” — but an “online influencer”. Great. I fit some smegging buzzword du jour category for your marketing effort. T’riffic. How depersonalising.

“This is our first contact with you,” you say?

Bullshit.

You previously emailed me on 24 February, subject line “Social Media Influencer — How about free samples?”, to say that you “understand generating content for your blogs and social media channels can sometimes be challenging”. No, I don’t “generate content”. I write. I take photos sometimes.

And you emailed me again on 1 March, subject line “We are ready to send you some free chocolate”, with the same content.

All three emails claim “This is our first contact with you”. Liars.

And if you’d bothered to even look at my website…

… as opposed to, I presume, just finding me on some list of Australian bloggers somewhere, you might even have discovered that I don’t fill my website with random plugs for multinational corporations. Especially corporations that pull more than USD 7 billion a year in revenue but still want the punters to do their creative work for them in exchange for a few chocolates.

Arsehats. Exploitative spammy bloody arsehats.

[Update 20 October 2009: It turns out this new purported McDonald's memo is itself a fake. The comment spam attempt was not from McDonald's.]

Fake McDonald's memo: click to embiggen

Well-known burger-tossers McDonald’s would be pissed off about that fake email tarnishing their reputation, and understandably so. But are they now responding with unethical tactics?

I don’t know. But here’s my little bit of evidence, and maybe The Power of Crowdsourcing [read: "expecting everyone else to do your work for you"] can fill in the gaps.

  1. A document purporting to be a leaked internal memo outlining McDonald’s response policy, and claiming they’re taking legal action against prankster David Thorne, was posted on Reddit — which happens to be where Thorne promoted the original fake memo. The account used to post this new memo, the oh-so-revealing 9911882882288, was created at that time and this is their only post. I’ve included the full text of the purported memo below.
  2. This morning someone tried to post a comment here which was merely a copy and paste of that same memo. They used a clearly false email address, which is presumably what caused their comment to be tagged as potential spam, and an Apple Mac running Safari sitting on an IP address on the Hutchison 3 mobile network.

This strikes me as rather curious.

Since McDonald’s is the big fast food chain that haters of big fast food chains love to hate, I don’t see that many anonymous bystanders rushing to its defence. Something in my waters says this is more likely to be someone acting on McDonald’s behalf — but that’s just a gut feeling.

And since McDonald’s is a big company, presumably they have a big respectable PR firm too.

So why, therefore, the anonymity?

The Public Relations Institute of Australia’s Code of Ethics talks about “dealing honestly”, which in my books means identifying yourself — although I’ll admit I’m hazy on how the PRIA itself would interpret that.

Has anyone else had someone attempt to post this memo as a comment? Is anyone seeing McDonald’s posting official comments in their own name?

And what do you make of the fact that prankster David Thorne works for a design agency which lists McDonald’s as a client?

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