Talking targeted adverts on ABC Local Radio

ABC logoOn Tuesday night I spoke about the state of the art of targeted advertising on ABC Local Radio across NSW.

Presenter Dom Knight ended up talking with me for 25 minutes, covering the issues I wrote about for Crikey in Every step you take: how advertisers are monitoring your every move, plus The Atlantic’s story on how Facebook tracks the spread of political symbols.

I neglected to record the segment off the live steam, but I’ve obtained a recording made off-air. So rather than the full studio sound, you’ll hear the glory that is AM radio, with hiss and crackle and all that stuff. If a better-quality recording turns up, I’ll update this page.

Play

The audio is of course ©2015 Australian Broadcasting Corporation.

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