These guys are spammy at the best of times, sending at least one email a week every week. But this year I’ve received three “Exclusive Limited Offer: Free Exhibition Entry” emails this month alone, plus today another one via the Australian Computer Society — yeah, that’s fuckin’ exclusive, eh? They’ve emailed a “Dear Bloggers” media release and phoned. Gawd!
I was underwhelmed last year and annoyed with the marketing wank-words.
Do these shows actually achieve anything any more? I mean, if you’ve got a new IT product you just tell TechCrunch and the geek world’s blogosphere of feral goldfish do the rest, right? Why herd everyone into a room, except to fuel an industry of hangers-on who make t-shirts and lame promotional giveaways?
[P.S. I am actually going. If nothing else I can collect some high-grade sarcasm for my podcast. But enough with the spam already, Hannover!]