OK, some time on the weekend someone broke the brick wall which supports our letterbox. It wasn’t us. But given the poor behaviour of the junk mail merchants, who could blame us?
Despite the presence of a “No Junk Mail” sticker and the more recent addition of Marrickville council’s own “No Advertising Material” sticker, advertisers continue to shove their things into our box. So I’ve decided to name and shame.
This week’s advertisers who failed to follow this basic piece of etiquette are: Cavellis Woodfire Pizzeria; Cut & Save Tree Service; David Jones; Domino’s Pizza; Go Green Insulation; Kmart; MiniMovers; Papaya Thai Eatery; Raine & Horne Marrickville.
Now I do know that in Australia these stickers have no legal force — unlike online, where the Spam Act 2003 provides stricter rules. But if someone communicates a polite request not to receive a catalog, and the first thing you do is give them the catalog anyway… well, is that really a good marketing message?
I’ve also noticed over time that real estate agents are particularly prominent in our junk mail. What is it about these overpaid pricks?
I’ll be inviting each of these advertisers to respond.
[Update 9.15am: Missed one: Marrickville Metro (AMP Capital Shopping Centres). They’re another company that’s big enough to know better.]