Here’s my 5-minute presentation from WebForward@CeBIT last week, on the importance of authenticity when using social media for business.
It’s recorded on a Nokia N80 phone by Mike Seyfang so it’s a bit rough, but you’ll get the content. You’ll also hear me swear a few times because, well, that’s apparently what I’m now expected to do.
One key theme is that if businesses try to micro-manage every aspect of the communication between their employees and the rest of the world — denying that there are mistakes, or that some people don’t like them — they’ll end up becoming paranoid psychotics. I hope to expand upon that in due course.
Mike also recorded the presentations from my co-panellists Hugo Ortega, Kate Carruthers and Nick Hodge, but not Laurel Papworth for some reason.
I did see a “proper” video camera on the day, so I think CeBIT will place higher-resolution video online in due course. I’ll let you know if and when that happens.
[Update 22 March 2014: Since the Qik video service will cease to exist on 30 April 2014, I’ve embedded a YouTube copy of that video instead.]
Last year I told CeBIT to FOAD after I’d been underwhelmed in 2007. They said thank you, and issued me with a discount code and a media pass. This year they’ve invited me to participate in a panel at WebForward@CeBIT. That means I can offer two
random scroungers a cheap ticket.
CeBIT is the big IT trade show thingy running 12 to 14 May, with a bunch of conference streams attached. WebForward@CeBIT is one of them.
On 14 May I’ll be joining my colleagues Laurel Papworth, Kate Carruthers, Nick Hodge, Hugo Ortega (who I don’t think I’ve met) and chairman Jye Smith to discuss how you can “Capitalise on Social Media for Business”.
Because I’m a panellist, I get two tickets to the full 2-day conference at a discounted price of $178 + GST instead of the listed $1295 + GST.
If you’d like one of these discounted tickets, make your case by 9am Sydney time on Wednesday 6 May. Explain why you’re deserving, and I’ll pick the two
scams I like.
If you miss out, you can still save $160 off the on-site registration price by using the promotional code stilwebca09. You’ll need to insert the code when prompted during on-line registration at www.mycebit.com.au.
I’ve been taking time out across the Easter weekend to ponder my future. As part of that, I’ve started collecting other people’s impressions of me.
There’s three key issues. One, I need to simplify the massive range of media projects I’m doing or have dreamed up, and cut them back to what’s actually possible to achieve. Two, I have to find the right balance between income-generating media projects, purely playful or “public service” media projects which don’t earn money, and perhaps still a few geek-related things which do pay well. Three, how to reach this state of nirvana without pissing off clients or screwing up my cashflows.
Anyway, more on that anon.
Thanks to that Internet thing, I’ve found a few curious descriptions of me already. Can you provide any others?
Continue reading “So what is Stilgherrian, exactly?”
So… Right now there’s this graphic with two canaries on the very motherfucking front page of NEWS.com.au which links to a story listing 10 of Australia’s most interesting Twitter users. I’m one of them.
Stilgherrian (@stilgherrian) Fiercely opinionated blogger and former broadcaster Stilgherrian (“yes, I only have one name,” he says) is one of the busiest Twitter users in Australia with more than 16,000 posts. Subscribe to his feed for thoughts on media, technology and politics from a web-savvy point of view.
Example: “In all of this, pls differentiate between ‘news’, which we all pass on, and ‘The News’, which journalists manufacture.”
I wonder why they didn’t pick example tweets like this or this or this?
The list also includes Crikey cartoonist First Dog on the Moon (@firstdogonmoon), Fake Stephen Conroy (@stephenconroy) and possibly the least interesting Twitter user of all, Kevin Rudd (@kevinruddpm). Please check out the full list, earn poor Mr Murdoch some advertising revenue and, more importantly, suggest some other folks who might be good additions.
I think it’s hilarious. But I’m also amazed by some of the initial reactions…
Continue reading “I’m interesting… and you’re not”
That well-respected and mostly-respectable renaissance woman Kate Carruthers has asked me (and four others) this: “And how do YOU decide how/what/when to blog?” Good question, Kate.
Actually, why do I blog at all?
I have four answers, and they overlap.
1. Because I can. I enjoy writing. Sometimes other people seem to enjoy it too, even to the point of paying me money. I gives me pleasure, and I can do it while sipping wine at my local pub. Unlike masturbation.
When I’m writing for pleasure I tend to produce observational essays like Saturday Night at The Duke and Burnt out sofa, burnt out life, or satire like The Inaugural Paul Neil Milne Johnstone Award goes toâ€¦.
I usually write this material because some vivid observation kicked it off and, after a not-too-long gap, I found a spare hour or two to record the words.
Continue reading “How I decide what and when to blog”
As I write this, Twitter is down for a “database replication catchup”. Sounds technical. As I hinted before, and as Kate Carruthers agrees, it’s make or break time for this most cool of messaging services.
It’s ironic that Twitter’s ability to connect us humans into an almost-instantaneous global network was a core theme of Mark Pesce’s keynote presentation at Microsoft’s ReMIX 08 last week. The very week he extols Twitter’s strengths, it collapses. And they don’t know why.
At least Twitter has responded to community calls for more transparency.
In Twittering About Architecture, Alex Payne admits they built it wrong from the beginning.
Twitter is, fundamentally, a messaging system. Twitter was not architected as a messaging system, however. For expediency’s sake, Twitter was built with technologies and practices that are more appropriate to a content management system. Over the last year and a half we’ve tried to make our system behave like a messaging system as much as possible, but that’s introduced a great deal of complexity and unpredictability.
I don’t need to repeat my call for less haste in web development — and in the world generally — do I?
Twitter has just received another $15M investment. Take the time to get it right, guys. But quickly.